The Decor Collective Podcast
“To say that I’m blown away is an understatement! You captured everything perfectly — what I was looking for and just my overall vibe. I am so happy that I’m working with you on this project! You nailed it!”
Dreamed up from her love of interior design and being a realtor for several years, Jackie decided she wanted to create an interior design and styling podcast that’s very eclectic so there’s something to inspire people with all sorts of different styles. Jackie’s main asks for the branding was that it feel very inclusive, welcoming and relaxed. She shared some visual inspiration of coffee shops that she frequents which helped me get into the mindset and space of where her listeners might find themselves as they tune in.
The unique aspect of this podcast is that it will be paired with a blog post for each new episode that features images of the homes being explored along with a music playlist of what can be heard in that space so you can really put yourself there and get a sense of whether that style suits you or not.
When I started the brainstorming process I imagined her audience listening to the podcast or reading the blog at a cute, buzzing-with-life and espresso coffee shop, or cozied up at home while sipping coffee and dreaming up their future house or room makeovers. Being someone who loves interior design and styling myself, it was extremely easy to melt into the daydream of what listening to this podcast will feel like, and that easy going style flowed seamlessly into the design and branding. Be on the lookout for the podcast in 2021!
